Niche is a specialized business
Conclusion
Plan into a niche site is another question that can turn even a book. What is important in this article is abastractizarea model. It's good to know what you choose to tell you what results you can get the time and money.
Many who are in the model two said they started the site out of passion and not targeted to earn money. Passion is what has fueled perseverance. The aveea when choosing a niche and know that you are in model 2 - "traditionally and can Banos" consult your passion - is crucial. Of course there mixes in these models is not all black and white.
1. What do you like?
The main topic of your choice for a blog should primarily of interest for you. Whether you already know more about the topic or at least, you want to learn. Not necessarily be an expert, that you love can be enough.
2. The popularity enjoyed by subject
Personal interest for a particular topic is useless in determining whether a blog is not shared by others. After a successful blog is traffic, and it comes if there is interest in your chosen subject.
3. Competition
One of the most important factors in choosing a niche is the competition, the number of blogs and sites that address a specific topic. It's a shame that being swept along by enthusiasm, start a blog on a topic that interested us and we are passionate to see after a while that there are tens of blogs on the same topic. Even if the articles you write are much better, would take time (it might not happen again) until we could take over the competition in search engines.
4. It is subject sustainable?
Another important factor in choice of subject: it is sustainable long term? I mean, you can write articles on the subject for several years?
How do we know if a subject is sustainable or not? Here are some approaches:
• Take a short brainstorming session for topics of articles. The result is a general list of ideas? Then it is possible that niche can be sustained long term.
• Compile a list of potential problems that their readers and seeking solutions. If the blog will be like "how to" then it is a direction in which you must walk, and the list must be consistent.
• Identification of products that could be presented on the blog.
• Search the forums of the most popular questions and problems related to the subject.
5. It is profitable niche?
Some of those who wish to start a blog and want to get financial benefits from it. In this case must be assessed and potential niche in terms of profit.
For any niche there are several ways to check if it is profitable or not, such as:
• Google Adsense - A simple search on Google using keywords that define the niche can give us a pretty good picture of the attractive niche for advertisers. To follow is the number of ads that are displayed when Google do a search (usually at the top of the search or the right). If the number of advertisements is high it means that competition is great, the price per click is great and possible posting on the forums would provide a consistent profit.
• AdWords Analysis - Another method is to use AdWords Keyword tool that displays for each word, along with the number of searches and an estimated average cost of CPC (cost per click). If it is high means that those who compete on those words and then pay more and those who display these advertisements are well paid.
• Affiliate - A search by keywords in niche sites and show reletele affiliate products can be promoted and sold on the blog. Affiliate income can be substantial, so it's preferable to have products with good price and to offer substantial fee.
• Own products - If you have an idea of their product (eg eBook), it could bring more profit than other methods.
• How monetizeaza competition? Competition must track and analyze how they monetizeaza blog. It's mostly older blogs which most likely have tried many methods and stopped on the most profitable
6. What brings you new?
Until now you've probably made an idea that will enable the blog, but there is a step to do before going on. You have to put the question: What's new? offers potential readers in addition to what already exists? how to get out of line?
No rush ...
My advice is to go slow. The decision to start a blog on a specific niche should not be taken from one day to another. Unfiltered enthusiasm can be harmful. A good idea that seems at first to prove, in the absence of detailed research, bankrupt.
What is a niche?
The word niche is relatively new in any vocabulary and comes from the field of marketing. A niche market is a sgement consisting of a well defined target audiences and interests clear.
Niche is a specialized business. (A segment) is a piece of great slice of pizza. Let's say that we market cars. Which can be divided into three niches: personal cars, transport vehicles and cargo transportation vehicles. Which in turn have their own slices. It's just an example because the market can be divided into many segments.
This is a niche: a segment.
And automotive market is a niche market to turn in vehicles and so on.
Niche properties
Nice as it is deeper the more reduced the number of potential customers. Therefore you must be very careful when you pick a niche. A slice too small can mean a slice zero sales can mean too much dilution and fight with a lot of competitors.
A Niche Site
A niche site and you guessed attack satisfying a market need. Most niche sites meet the need of information. Want to go to a club? Enter the y Want a red two-door convertible into site x and so on.
A site plan for the Niche
1. Select niche
2. Determines if profitable
has competitors? if so usually means money
one is empty? why? is a new idea or is not profitable?
3. Choose a domain name / brand
4. Establish that competitive advantage will be: design, traffic, price, features, information, offers? <- Type of niche site (another long discussion that will follow).
5. Build it
6. Test it
7. Lounch it
8. Marketing it
9. Take profit
Business models in this era of Niche for a site
There are two types of models that depend on money. Let's say that you all plan and want to let him go. What are you doing? You have money or not?
Model 1: "fast money"
You have money and everything is going well. Do you have professionals working in design, marketing, the web developemnt, the sales team. The site is growing rapidly and are quickly cash out (can not cover the initial investment) but much more money out than they would get someone who starts from scratch.
Take a concrete example: imopedia.ro.
The site is launched in 2008 (if he has one year is fine) and about two months was on the front page for real estate Google.ro. Mainly remains there. How? Well have the money to buy links authoritarian, were given their own network, capital, relationships and professional team.
I do not know how invested imopedia.ro but from my point of view of a launch power niche site requires a capital of 20,000 - 50,000 euros and I am here inRomania . They
say you must have patience for SEO. The truth is that if you have money,
network, patience capital does not matter.
Model 2: "traditionally and can profitable"
a known site far as I know has got momentum only after about 2 years. Launched in 2006. Now when the crisis came, became known. Ironic, is it?
Another known just released in 2006. Also two years to grow.
Think of this are sites launched in a period when it flourished concept, in which Internet users was smarter. Why mention the sites that have been waiting 4-5 years?
Model 2 can develop into a model when they reach the necessary resources.
Model 3: "Fast and bad"
In this model fall I fell so many including myself. Develop something ultranisat, touch your niche but earn too little. May develop something ultranisat and so on. The idea is to increase the number of niches and do not dilute its face and in time, disappear or become more difficult.
Model 3 can evolve to a model 2 or when they reach the necessary resources.
Difference between the three models
The difference between the three models is clear: one rich in resources and get quick results, one offers an abundance of patience and long-term results and the other is fast but insecure.
The idea is that you can quickly and well. The first model fits in scenario A (time spent on low / high gain) and the second model in the best case scenario is included in E (time spent on high / high gain). Why the best? First you need to give proof of perseverance in model two and if you do not have the necessary knowledge can fail.
The three you can develop knowledge in order to get a model or two and can fit in scenario B (time spent on high / low gain).
The word niche is relatively new in any vocabulary and comes from the field of marketing. A niche market is a sgement consisting of a well defined target audiences and interests clear.
Niche is a specialized business. (A segment) is a piece of great slice of pizza. Let's say that we market cars. Which can be divided into three niches: personal cars, transport vehicles and cargo transportation vehicles. Which in turn have their own slices. It's just an example because the market can be divided into many segments.
This is a niche: a segment.
And automotive market is a niche market to turn in vehicles and so on.
Niche properties
Nice as it is deeper the more reduced the number of potential customers. Therefore you must be very careful when you pick a niche. A slice too small can mean a slice zero sales can mean too much dilution and fight with a lot of competitors.
A Niche Site
A niche site and you guessed attack satisfying a market need. Most niche sites meet the need of information. Want to go to a club? Enter the y Want a red two-door convertible into site x and so on.
A site plan for the Niche
1. Select niche
2. Determines if profitable
has competitors? if so usually means money
one is empty? why? is a new idea or is not profitable?
3. Choose a domain name / brand
4. Establish that competitive advantage will be: design, traffic, price, features, information, offers? <- Type of niche site (another long discussion that will follow).
5. Build it
6. Test it
7. Lounch it
8. Marketing it
9. Take profit
Business models in this era of Niche for a site
There are two types of models that depend on money. Let's say that you all plan and want to let him go. What are you doing? You have money or not?
Model 1: "fast money"
You have money and everything is going well. Do you have professionals working in design, marketing, the web developemnt, the sales team. The site is growing rapidly and are quickly cash out (can not cover the initial investment) but much more money out than they would get someone who starts from scratch.
Take a concrete example: imopedia.ro.
The site is launched in 2008 (if he has one year is fine) and about two months was on the front page for real estate Google.ro. Mainly remains there. How? Well have the money to buy links authoritarian, were given their own network, capital, relationships and professional team.
I do not know how invested imopedia.ro but from my point of view of a launch power niche site requires a capital of 20,000 - 50,000 euros and I am here in
Model 2: "traditionally and can profitable"
a known site far as I know has got momentum only after about 2 years. Launched in 2006. Now when the crisis came, became known. Ironic, is it?
Another known just released in 2006. Also two years to grow.
Think of this are sites launched in a period when it flourished concept, in which Internet users was smarter. Why mention the sites that have been waiting 4-5 years?
Model 2 can develop into a model when they reach the necessary resources.
Model 3: "Fast and bad"
In this model fall I fell so many including myself. Develop something ultranisat, touch your niche but earn too little. May develop something ultranisat and so on. The idea is to increase the number of niches and do not dilute its face and in time, disappear or become more difficult.
Model 3 can evolve to a model 2 or when they reach the necessary resources.
Difference between the three models
The difference between the three models is clear: one rich in resources and get quick results, one offers an abundance of patience and long-term results and the other is fast but insecure.
The idea is that you can quickly and well. The first model fits in scenario A (time spent on low / high gain) and the second model in the best case scenario is included in E (time spent on high / high gain). Why the best? First you need to give proof of perseverance in model two and if you do not have the necessary knowledge can fail.
The three you can develop knowledge in order to get a model or two and can fit in scenario B (time spent on high / low gain).
Conclusion
Plan into a niche site is another question that can turn even a book. What is important in this article is abastractizarea model. It's good to know what you choose to tell you what results you can get the time and money.
Many who are in the model two said they started the site out of passion and not targeted to earn money. Passion is what has fueled perseverance. The aveea when choosing a niche and know that you are in model 2 - "traditionally and can Banos" consult your passion - is crucial. Of course there mixes in these models is not all black and white.
1. What do you like?
The main topic of your choice for a blog should primarily of interest for you. Whether you already know more about the topic or at least, you want to learn. Not necessarily be an expert, that you love can be enough.
2. The popularity enjoyed by subject
Personal interest for a particular topic is useless in determining whether a blog is not shared by others. After a successful blog is traffic, and it comes if there is interest in your chosen subject.
3. Competition
One of the most important factors in choosing a niche is the competition, the number of blogs and sites that address a specific topic. It's a shame that being swept along by enthusiasm, start a blog on a topic that interested us and we are passionate to see after a while that there are tens of blogs on the same topic. Even if the articles you write are much better, would take time (it might not happen again) until we could take over the competition in search engines.
4. It is subject sustainable?
Another important factor in choice of subject: it is sustainable long term? I mean, you can write articles on the subject for several years?
How do we know if a subject is sustainable or not? Here are some approaches:
• Take a short brainstorming session for topics of articles. The result is a general list of ideas? Then it is possible that niche can be sustained long term.
• Compile a list of potential problems that their readers and seeking solutions. If the blog will be like "how to" then it is a direction in which you must walk, and the list must be consistent.
• Identification of products that could be presented on the blog.
• Search the forums of the most popular questions and problems related to the subject.
5. It is profitable niche?
Some of those who wish to start a blog and want to get financial benefits from it. In this case must be assessed and potential niche in terms of profit.
For any niche there are several ways to check if it is profitable or not, such as:
• Google Adsense - A simple search on Google using keywords that define the niche can give us a pretty good picture of the attractive niche for advertisers. To follow is the number of ads that are displayed when Google do a search (usually at the top of the search or the right). If the number of advertisements is high it means that competition is great, the price per click is great and possible posting on the forums would provide a consistent profit.
• AdWords Analysis - Another method is to use AdWords Keyword tool that displays for each word, along with the number of searches and an estimated average cost of CPC (cost per click). If it is high means that those who compete on those words and then pay more and those who display these advertisements are well paid.
• Affiliate - A search by keywords in niche sites and show reletele affiliate products can be promoted and sold on the blog. Affiliate income can be substantial, so it's preferable to have products with good price and to offer substantial fee.
• Own products - If you have an idea of their product (eg eBook), it could bring more profit than other methods.
• How monetizeaza competition? Competition must track and analyze how they monetizeaza blog. It's mostly older blogs which most likely have tried many methods and stopped on the most profitable
6. What brings you new?
Until now you've probably made an idea that will enable the blog, but there is a step to do before going on. You have to put the question: What's new? offers potential readers in addition to what already exists? how to get out of line?
No rush ...
My advice is to go slow. The decision to start a blog on a specific niche should not be taken from one day to another. Unfiltered enthusiasm can be harmful. A good idea that seems at first to prove, in the absence of detailed research, bankrupt.
0 comentarii:
Trimiteți un comentariu