How To Do:
How to optimize SEOMoz or blog as a professional
I think
it's clear to everyone that a good search engine positioning simply means
traffic. It's about quality traffic can turn into loyal readers or can
be monetized (relatively) easy. The question is how we get there, that the top
positions in search engines?
When writing this article, Google's positioning algorithm is based on three
main components:
1.
Content quality (unique, the total number of words, the number of keywords,
number of links on the page, etc..)
2. Trust that has Google in blog / site (here occurs a
number of factors such as age range, sites that is connected, the number of
errors, etc.).
3.
The number and quality of links pointing to your blog.
SEOMoz [affiliate link], which is the subject of this article, offers a range
of services that help improve the blog or site in all 3 directions, so you can
get jumps (sometimes) spectacular.
Next, we show how using the BloggerIn.ro SEOMoz.
Errors blog
Until recently I did not give attention to errors in the blog. The pages lack
understanding errors, links that do not lead anywhere, duplicate pages,
duplicate titles, duplicate meta tags, etc.. That is until I read some articles
saying that I trust that Google has a site / blog is based (as is natural, in
fact) and the number of errors. As the number of errors is less confidence is
even higher. It's about quality and experience that provides blog readers.
But how to know about errors on your site / blog? SEOMoz scans all pages and
provides detailed reports about the number of errors and their type, similar to
what you see in the image below:
SEOMoz
Errors can be identified and corrected. Scanning is done once a week so you can
see progress and outcome of actions undertaken.
Optimizing pages
One of the most useful services offered SEOMoz suggestions on optimization is
the page after certain keywords. Basically, SEOMoz is aware of the factors we
take into account search engines to pozitonarea a page after a certain keyword
and analyze page by those criteria. The result is a list of suggestions for
improvement. From my own experience I can say that are very useful.
Competition Analysis
In terms of incoming links to your site or blog as they should be better
quality. But how can we identify ways that we can get quality links? Very
simple: study the competition, ie those who are placed before us in the search
results.
SEOMoz provides a list of websites and blogs that send visitors to competing
sites. In addition it offers other useful information on the competition.
Monitoring the search engine positioning
Another useful service that we offer is the monitoring SEOMoz positioning in
various search engines (Google U.S. ,
UK The Google, The Google EN, Bing, etc..) After different keywords. This can
track the site-ului/blogului and can draw conclusions on the various schimabri
made.
These are some of the facilities offered
SEOMoz and I think it is worth to mention. In short, it's a premium
service, extremely useful for those who take SEO seriously.
SEOMoz have said is not for
everyone, starting at $ 99 monthly cost for the five monitoring sites, but for
those for whom blogging is more than a hobby, is a worthy investment. For
campaigns that we have tried positioning keywords were significantly improved
and the benefits were also important.
My advice is to try SEOMoz
even if you can not afford to pay $ 99 per month. It has a trial period of 30
days in which you can find many useful things about your blog and you can use a
blog to enhance its website. Increase!
7 SEO tips for beginners bloggers
What are the first steps that have to do
when it comes to optimizing your blog for search engines? It is a question that
every newbie blogger and a place sooner or later.
In general, the Internet, it talks a lot about search engine optimization. Why?
Because of positioning in the search results may depend on the success of a
blog.
There are all sorts of strategies and methods that more or less sophisticated,
but here are some simple tips you should keep in mind if you're among those who
are starting out in the blog:
1.
Content is key, so write articles interesting and useful!
The quality of articles published is, in my view, the most important factor in
terms of search engine optimization. There are probably many who will
contradict me, but if you want to go on the bright side of optimization, then
good content is the first thing that you must focus.
Good and useful articles on the Internet are those that are recommended from
friends or jointly, are mentioned in other articles. The number of links to
blog is great and good quality. All this makes the article to be
"appreciated" and search engines.
2.
Anticipate that seek
Every time I start to write an article you need to put in the position of
seeking a solution, answer, etc. What you looking person? What words to use?
When you identify these words, chances Article to position well in search
engines is significantly higher.
3.
Headlines are important. Choose carefully!
The title is in the first phase more important than content, because it can
draw or not the reader's attention. Search engine, the title is fundamental. So
watch the following:
• Configure blog so complete title of the article in <title> tag. Very
important!
• Include key words identified in Section 2. To keep in mind that the first
words of the title share is higher than the other.
4.
Use keywords in the article!
Use words of section 2 in the article. If the goal is to position the article
better after a word or after a chain of words when it / they should be used in
headings, in proppriu content itself, in describing images in links. However,
be careful: do not overdo it! Put these words only where naturally occur.
5.
Make references to his posts!
When possible, an article can make references to other articles written above.
Although not as good as links to other blogs or sites, they are still
important. It is a useful approach for readers in an attempt to provide more
information about a broader topic. As with keywords, not exaggerated.
6.
Links from other blogs. How much more!
Links to other blogs are a key factor in positioning in search results, but are
relatively difficult to obtain. Content as much help in this process because
there is a natural process of propagation of the article.
Other ways to obtain references from other blogs are:
• comments made on other blogs
• Promoting social reletele articles like Twitter, Facebook, MySpace, etc..
• Publication of articles on bookmarking sites
• Publication of guest posts
7.
Use plugins for SEO!
For those who use WordPress there are all sorts of plugins that help optimize
the articles. Necessarily have at least one of these functional blog. The one I
recommend is your All-In-One SEO
Pack, but there are other very good.
Scribe SEO
If all we talked about SEO, take this
opportunity to recommend a tool that I use for some time and that helps me a
lot. It's ScribeSEO, a WordPress plugin that analyzes the article in terms of SEO before being published. In
addition, give some useful tips and recommendations. In short, is a plugin that
I highly recommend it and the permit.
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